How to improve the international market share of perfume bottle packaging

At present, although the domestic perfume market is growing rapidly, but in the whole world perfume usage amount for the proportion is not high.However, China’s current Chinese perfume bottle packaging in the world has been one or two.In addition to some very high-end luxury materials, domestic perfume bottles in the world has occupied most of the market, whether domestic perfume or international well-known perfume companies are many from China’s perfume bottle packaging.

However, Chinese perfume bottle packaging in the process of the world, to improve the market share.There are several areas that need to be improved:

1. Design innovation

In the design of perfume bottles, we should change from the past copy and imitation to independent innovation design.Improve the level of design innovation.Only in this way can we win the trust of well-known perfume companies in the high-end market.

2. Adjust measures to local conditions

According to different regions, the design and production of perfume bottles should be designed and produced according to different regions.For example, the Middle East likes the luxurious appearance of perfume bottles, while the European and American regions like the packaging of simple appearance of perfume bottles.This requires concrete analysis.

3. Packing details exquisite

Attention should be paid to the packaging details of perfume bottles.Perfume bottle packaging includes paper box, pump sprayer parts.Only each part is exquisite, the more perfect the details, the more can be favored by the market.

In short, in order to enhance the competitiveness of perfume bottle packaging in the international market, we must adhere to the design innovation, pay attention to packaging details and give full consideration to the taste of customers.

 


Post time: Apr-09-2021